Allurez Fine Jewelry

Allurez is the premier designer and retailer of high quality fine jewelry, with a brand name known to the royals as well as the rich and famous. We are located in the heart of NYC, and are committed to providing you with the largest selection of fine designer jewelry, engagement rings, wedding bands, and certified loose diamonds. Selection At Allurez we carry a full line of rings, earrings, bracelets, necklaces, pendants, and much more. We also carry men’s jewelry such as cufflinks, wedding bands, pendants, and other high quality items. Our jewelry is available with a large selection of gemstones, colored diamonds, white diamonds, and precious metals. We can also custom make your own design. Service We put our customers first, and pride ourselves with providing superior products, great value, and superb customer service. We go to great lengths to offer each visitor with a fantastic shopping experience, and take personal care of each and every one of our customers. Our easy return policy, free insured shipping, 100% satisfaction guarantee, and unbeatable prices allows our customers to shop with confidence and convenience. We have even created an education center to help you make a more informed purchase. Our dedicated Jewelry Expert Customer Service Team is here to help you find the perfect piece of jewelry. Quality The quality of the products we provide our customers is extremely important. We only work with trustworthy and reputable diamond and jewelry suppliers that provide us with untreated, conflict-free, and natural diamonds of the highest quality. Lastly, we are a Better Business Bureau (BBB) Accredited Business, and have won many industry recognition awards. Please feel free to contact us at 1-800-554-3509 or email us at service@Allurez.com with any questions or comments, or for help making a purchase.

Pearls Only Mothers Day Specials

We are a F2C (Farm to Consumer) pearl company. We purchase pearls directly from the source - from the farms in Asia and processors in Japan. We hand make all of our pieces, right after you place your order, and then ship directly to you - all in less than 24 hours. 

What makes us different, is that we not only deliver the best quality pearls on the market at the best prices, but we do so with world class GIA Educated Customer Care, friendly telephone support, gorgeous packaging, and free USPS shipping. 

Buying from PearlsOnly is like purchasing from the finest of finest of retail stores - but with better customer service, better knowledge and of course Farm Direct prices.

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Why Does A Platinum Ring Cost More Than White Gold - And Is It Worth It?

When you’re in the market for an engagement ring, a wedding band, or just a fabulous new piece to add to your collection, one of the first things you think about is color. If you know you don’t want yellow gold, the next decision is whether to go with white gold or platinum.The two metals are the same color but they carry very different price tags. Typically, a platinum ring will cost twice as much as a comparable ring made from white gold. Knowing the differences between white gold and platinum will help you decide whether the higher cost of a platinum ring is worth it to you.One difference between the two could be referred to as “purity.” That is, white gold is mixed with another metal, usually silver or palladium, to create its “whiteness.” Additionally, white gold is coated with a white metal called Rhodium to enhance its appearance. Over time, the Rhodium plating wears away and your ring will need to be recoated and/or polished. In fact, jewelers recommend you have your ring re-plated every 12 to 18 months to maintain its optimal appearance. Without regular polishing and recoating, your white gold ring will take on a yellowish tinge.Platinum, on the other hand, is used in a 95% pure form. It’s naturally whiter than white gold and doesn’t need to be plated with another metal, which, in turn, means that there is less upkeep. Because platinum requires less maintenance, it’s possible that a platinum ring is actually more economical than gold in the long run.

Another reason platinum costs more is that it’s sturdier. Platinum is heavier and harder than gold. A platinum ring, then, will be less vulnerable to dings and less likely to lose its shape. This strength also means that jewels set in platinum rings are more secure.The sturdiness of platinum is related to another reason some people prefer it over gold. A piece of platinum jewelry is likely to last much longer than a piece of gold jewelry. If you’re purchasing a ring that you hope will one day be a family heirloom, it might be worth the extra cost to know that the piece will last for many generations to come—and retain its beauty. Experts say that platinum has a lifespan three times as long as that of gold.Additionally, platinum is more rare than gold.

The more rare anything is, the more it’s going to cost.Sensitive skin and/or tendency towards allergic reactions also lead some people to buy platinum rings. Many people are sensitive to nickel, and nickel is commonly used to whiten gold. The purity of platinum decreases the likelihood of an allergic reaction.Finally, it’s not entirely accurate to say the white gold and platinum are the same color. Platinum actually has a grayish tinge to its white, a color that is very flattering to diamonds. Diamonds appear brighter when placed next to the slightly darker shade of platinum. Similarly, some people feel that platinum creates a stronger contrast with yellow gold in a two-tone ring.

By: Andrea Morris Article Source: http://www.articlesnatch.com
About the Author:Andrea Morris is a staff writer for DiscountOnline. The latest jewelry discounts are at DiscountsOnline Jewelry and are updated regularly.

Platinum - The best choice for engagement and wedding rings

Anyone would think from the current fashion craze for platinum that this was a recently discovered metal. In fact, this is far from the truth. The Spaniards discovered Platinum in 1590, but disdained it because it looked like silver, rather than the yellow metal that they treasured. What the Spanish explorers failed to appreciate was that platinum is 34 times rarer than gold. Platinum only comes from meteorites. That's one reason for its scarcity.Platinum is increasingly used in jewelry because it is more ductile than gold. It can be drawn into fine wire, enabling the craftsman to create more intricate designs than is possible with gold. The silvery color of platinum also sets off diamonds more attractively than gold.Platinum is totally unreactive chemically, so it can never react with oxygen or hydrogen sulfide and tarnish. It will always stay shiny. If you have an allergy to certain jewelry, consider switching to platinum, as if. Platinum jewelery contains no nickel, the metal that is mixed with gold that causes an allergic reaction. Being totally unreactive, platinum can never cause a rash or other allergic reaction. Platinum is used to make pacemakers because it is so well tolerated by the body.Platinum has a multitude of far more important uses than jewelery. It is a catalyst. This means that platinum allows other chemicals, like gases, to react easily on its surface without affecting the platinum itself in any way. The platinum is not affected by the reaction at all. It is still there after the reaction to carry on working. Very useful.The most well known example of platinum use in this way is in automobile exhaust catalysts. It is also used in making nitric oxide, which is essential to making nitric acid, one of the essential chemicals that our modern chemical industry depends on for making everything from drugs to explosives.

Article Source: http://www.articlesnatch.com
About the Author:Platinum has a multitude of uses, including batteries, catalysts and as an investment vehicle. Find out more about platinum rings at this site that looks, exclusively, at platinum. If you are interested in buying platinum jewelry, you will find more resources at this specialist site.