Pronunciation: ( jOO'ul-rē), [key] —n. 1. articles of gold, silver, precious stones, etc., for personal adornment. 2. any ornaments for personal adornment, as necklaces or cuff links, including those of base metals, glass, plastic, or the like. Also, esp. Brit.,jew'el•ler•y.
Showing posts with label diamond. Show all posts
Showing posts with label diamond. Show all posts
Thursday, March 8, 2012
Allurez Fine Jewelry
Allurez is the premier designer and retailer of high quality fine jewelry, with a brand name known to the royals as well as the rich and famous. We are located in the heart of NYC, and are committed to providing you with the largest selection of fine designer jewelry, engagement rings, wedding bands, and certified loose diamonds.
Selection
At Allurez we carry a full line of rings, earrings, bracelets, necklaces, pendants, and much more. We also carry men’s jewelry such as cufflinks, wedding bands, pendants, and other high quality items. Our jewelry is available with a large selection of gemstones, colored diamonds, white diamonds, and precious metals. We can also custom make your own design.
Service
We put our customers first, and pride ourselves with providing superior products, great value, and superb customer service.
We go to great lengths to offer each visitor with a fantastic shopping experience, and take personal care of each and every one of our customers. Our easy return policy, free insured shipping, 100% satisfaction guarantee, and unbeatable prices allows our customers to shop with confidence and convenience. We have even created an education center to help you make a more informed purchase. Our dedicated Jewelry Expert Customer Service Team is here to help you find the perfect piece of jewelry.
Quality
The quality of the products we provide our customers is extremely important. We only work with trustworthy and reputable diamond and jewelry suppliers that provide us with untreated, conflict-free, and natural diamonds of the highest quality.
Lastly, we are a Better Business Bureau (BBB) Accredited Business, and have won many industry recognition awards.
Please feel free to contact us at 1-800-554-3509 or email us at service@Allurez.com with any questions or comments, or for help making a purchase.

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Saturday, August 25, 2007
Diamond Certificates
By: Matt Garrett
Diamond certificates from independent organizations such as the Gemological Institute of America (GIA) provide a diamond grading report, that gives you valuable information about the 4 C's that were taken into consideration when the diamond was priced. It's important that you use an outside source for diamond certificates, instead of the jeweler who is selling the diamond you are interested in, because the jeweler wants to make money on the sale of the diamonds, the certificates may be slightly biased and you could be paying more than the market value of the diamond.Reasons to have Diamond CertificatesWhen you go to a jewelry store, or consider making a purchase from an online retailer, the jewelry that has diamond certificates tends to sell for several hundred dollars more than diamonds that are graded the same that are without certificates. This is because the jeweler recognizes that they typically grade their diamonds one level better than an independent grading organization, like the Gemological Institute of America. The GIA is more conservative when grading diamonds because they do not gain anything from diamond sales.Pay the Right Price for your DiamondDiamonds are valued according to their quality based on a grading system that makes use of the 4 C's. You should receive diamond certificates (also called grading reports) from independent companies rather than a jeweler, to insure that your getting an unbiased reporting of the value of the diamond. Otherwise, you could be paying much more for your diamond than what the diamond is actually worth.Protecting Your InvestmentDiamonds are not the same kind of investment as buying stocks and bonds, but having diamond certificates gives you a better investment than just having the diamond. Diamond certificates make it easier to sell a diamond in the future, because you have documentation of how much the diamond is worth and why it was valued that amount. In fact, if you attempt to sell diamonds without having diamond certificates, most dealers will not buy from you and you would end up having a certificate drawn up anyway, so you may as well have a certificate grading report created at the time of purchase, for your current protection as well as future possibilities for selling.Increased Security during Cleanings and RepairsMany people hesitate to bring their jewelry into the jeweler's when they're in need of repair services or cleaning. It makes people wonder how they'll know for sure that they've received the same diamond back that they brought in. It is an extremely rare occurrence for a jeweler to purposely switch diamonds, however it could happen unintentionally. Diamond certificates act as an additional security measure in this case. They are like fingerprints stored in police databases; they contain all the data needed to match the person to the fingerprints, and diamond certificates have enough information on the diamond to match the diamond with the certificate and the owner.
Article Source: http://www.articlesnatch.com
About the Author:Burt Cotton www.about-diamonds.com
Diamond certificates from independent organizations such as the Gemological Institute of America (GIA) provide a diamond grading report, that gives you valuable information about the 4 C's that were taken into consideration when the diamond was priced. It's important that you use an outside source for diamond certificates, instead of the jeweler who is selling the diamond you are interested in, because the jeweler wants to make money on the sale of the diamonds, the certificates may be slightly biased and you could be paying more than the market value of the diamond.Reasons to have Diamond CertificatesWhen you go to a jewelry store, or consider making a purchase from an online retailer, the jewelry that has diamond certificates tends to sell for several hundred dollars more than diamonds that are graded the same that are without certificates. This is because the jeweler recognizes that they typically grade their diamonds one level better than an independent grading organization, like the Gemological Institute of America. The GIA is more conservative when grading diamonds because they do not gain anything from diamond sales.Pay the Right Price for your DiamondDiamonds are valued according to their quality based on a grading system that makes use of the 4 C's. You should receive diamond certificates (also called grading reports) from independent companies rather than a jeweler, to insure that your getting an unbiased reporting of the value of the diamond. Otherwise, you could be paying much more for your diamond than what the diamond is actually worth.Protecting Your InvestmentDiamonds are not the same kind of investment as buying stocks and bonds, but having diamond certificates gives you a better investment than just having the diamond. Diamond certificates make it easier to sell a diamond in the future, because you have documentation of how much the diamond is worth and why it was valued that amount. In fact, if you attempt to sell diamonds without having diamond certificates, most dealers will not buy from you and you would end up having a certificate drawn up anyway, so you may as well have a certificate grading report created at the time of purchase, for your current protection as well as future possibilities for selling.Increased Security during Cleanings and RepairsMany people hesitate to bring their jewelry into the jeweler's when they're in need of repair services or cleaning. It makes people wonder how they'll know for sure that they've received the same diamond back that they brought in. It is an extremely rare occurrence for a jeweler to purposely switch diamonds, however it could happen unintentionally. Diamond certificates act as an additional security measure in this case. They are like fingerprints stored in police databases; they contain all the data needed to match the person to the fingerprints, and diamond certificates have enough information on the diamond to match the diamond with the certificate and the owner.
Article Source: http://www.articlesnatch.com
About the Author:Burt Cotton www.about-diamonds.com
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